BANGS LUXURY SALON
& BRIDAL BAR

Challenge

Bangs Beauty Salon, situated in Coimbatore, engaged "Active Theory" to strengthen its digital presence and attract more customers, all without the presence of an official website. The challenge was to develop and execute a robust digital marketing strategy that could enhance visibility, engage the local audience, and ultimately increase the salon's value.

Client:

BANGS LUXURY SALON
& BRIDAL BAR

Design And Develpoment

Coimbatore

Objectives-
Educational Engagement-

1. Digital Visibility:
   - Increase Bangs Beauty Salon's visibility on digital platforms without relying on a website.
2. Local Audience Engagement:
   - Engage the local audience through targeted digital campaigns to attract new customers.
3. Brand Value Enhancement:
   - Implement strategies to enhance Bangs' brand value in the absence of a dedicated website.

Approach
Discovery and Planning

Digital Presence Establishment
Social Media Optimization

Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Google My Business (GMB)

Optimized Bangs' Google My Business listing with accurate business information, attractive visuals, and regular updates.
- Encouraged customer reviews and engagement on the GMB platform.

Implemented targeted advertising campaigns on social media platforms, focusing on the local Coimbatore audience.
- Utilized geotargeting and demographic filters to reach potential customers in specific localities.

Targeted Local Advertising

- Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Implementation-
Monitoring and Analytics

Utilized analytics tools to track the performance of digital marketing campaigns.
- Monitored engagement metrics on social media and evaluated the effectiveness of local advertising.

Continuous Optimization

-Made continuous adjustments to digital marketing strategies based on performance data and customer feedback.
- Adapted advertising content, targeting parameters, and promotions for optimal results.

Results- Increased Digital Visibility

Bangs Beauty Salon achieved increased visibility on social media platforms and local directories, reaching a wider audience.

Local Customer Acquisition

- Targeted local advertising campaigns resulted in a notable increase in customer acquisition within Coimbatore.

Conclusion-

"Active Theory" successfully executed a digital marketing strategy for Bangs Beauty Salon, significantly enhancing its digital visibility, local customer acquisition, and brand value even without a dedicated website. The collaborative efforts led to measurable improvements in the salon's digital presence, contributing to its growth and success in the competitive beauty and salon industry in Coimbatore.

Other Portfolio's

BANGS LUXURY SALON
& BRIDAL BAR

challenge

BANGS LUXURY SALON
& BRIDAL BAR

challenge

BANGS LUXURY SALON
& BRIDAL BAR

challenge

Bangs Beauty Salon, situated in Coimbatore, engaged "the Dot Tech" to strengthen its digital presence and attract more customers, all without the presence of an official website. The challenge was to develop and execute a robust digital marketing strategy that could enhance visibility, engage the local audience, and ultimately increase the salon's value.

Bangs Beauty Salon, situated in Coimbatore, engaged " Active Theory" to strengthen its digital presence and attract more customers, all without the presence of an official website. The challenge was to develop and execute a robust digital marketing strategy that could enhance visibility, engage the local audience, and ultimately increase the salon's value.

Bangs Beauty Salon, situated in Coimbatore, engaged "Active Theory" to strengthen its digital presence and attract more customers, all without the presence of an official website. The challenge was to develop and execute a robust digital marketing strategy that could enhance visibility, engage the local audience, and ultimately increase the salon's value.

Client:

BANGS LUXURY SALON
& BRIDAL BAR

Coimbatore

Design And Development

Client:

BANGS LUXURY SALON
& BRIDAL BAR

Coimbatore

Design And Development

Client:

BANGS LUXURY SALON
& BRIDAL BAR

Coimbatore

Design And Development

Educational Engagement-

Objectives-
Educational Engagement-

Objectives-
Educational Engagement-

1. **Digital Visibility:**
   - Increase Bangs Beauty Salon's visibility on digital platforms without relying on a website.

2. **Local Audience Engagement:**
   - Engage the local audience through targeted digital campaigns to attract new customers.

3. **Brand Value Enhancement:**
   - Implement strategies to enhance Bangs' brand value in the absence of a dedicated website.

1. Digital Visibility:
   - Increase Bangs Beauty Salon's visibility on digital platforms without relying on a website.
2. Local Audience Engagement:
   - Engage the local audience through targeted digital campaigns to attract new customers.
3. Brand Value Enhancement:
   - Implement strategies to enhance Bangs' brand value in the absence of a dedicated website.

1. Digital Visibility:
   - Increase Bangs Beauty Salon's visibility on digital platforms without relying on a website.
2. Local Audience Engagement:
   - Engage the local audience through targeted digital campaigns to attract new customers.
3. Brand Value Enhancement:
   - Implement strategies to enhance Bangs' brand value in the absence of a dedicated website.

Approach
Discovery and Planning

Approach
Discovery and Planning

Approach
Discovery and Planning

Digital Presence Establishment
Social Media Optimization

Digital Presence Establishment
Social Media Optimization

Digital Presence Establishment
Social Media Optimization

Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Google My Business (GMB)

Google My Business (GMB)

Google My Business (GMB)

Optimized Bangs' Google My Business listing with accurate business information, attractive visuals, and regular updates.
- Encouraged customer reviews and engagement on the GMB platform.

Optimized Bangs' Google My Business listing with accurate business information, attractive visuals, and regular updates.
- Encouraged customer reviews and engagement on the GMB platform.

Optimized Bangs' Google My Business listing with accurate business information, attractive visuals, and regular updates.
- Encouraged customer reviews and engagement on the GMB platform.

Targeted Local Advertising

Targeted Local Advertising

Targeted Local Advertising

Implemented targeted advertising campaigns on social media platforms, focusing on the local Coimbatore audience.
- Utilized geotargeting and demographic filters to reach potential customers in specific localities.

Implemented targeted advertising campaigns on social media platforms, focusing on the local Coimbatore audience.
- Utilized geotargeting and demographic filters to reach potential customers in specific localities.

Implemented targeted advertising campaigns on social media platforms, focusing on the local Coimbatore audience.
- Utilized geotargeting and demographic filters to reach potential customers in specific localities.

Implementation-

Monitoring and Analytics

Implementation- Monitoring and Analytics

Implementation-
Monitoring and Analytics

Utilized analytics tools to track the performance of digital marketing campaigns.
- Monitored engagement metrics on social media and evaluated the effectiveness of local advertising.

Utilized analytics tools to track the performance of digital marketing campaigns.
- Monitored engagement metrics on social media and evaluated the effectiveness of local advertising.

Utilized analytics tools to track the performance of digital marketing campaigns.
- Monitored engagement metrics on social media and evaluated the effectiveness of local advertising.

Implementation-
Monitoring and Analytics

Continuous Optimization

Ctinuous Optimizationon

Continuous Optimization
-Made continuous adjustments to digital marketing strategies based on performance data and customer feedback.
- Adapted advertising content, targeting parameters, and promotions for optimal results.

-Made continuous adjustments to digital marketing strategies based on performance data and customer feedback.
- Adapted advertising content, targeting parameters, and promotions for optimal results.

-Made continuous adjustments to digital marketing strategies based on performance data and customer feedback.
- Adapted advertising content, targeting parameters, and promotions for optimal results.

Results- Increased Digital Visibility


Bangs Beauty Salon achieved increased visibility on social media platforms and local directories, reaching a wider audience.

Results- Increased Digital Visibility

Bangs Beauty Salon achieved increased visibility on social media platforms and local directories, reaching a wider audience.

Results- Increased Digital Visibility

Bangs Beauty Salon achieved increased visibility on social media platforms and local directories, reaching a wider audience.

Local Customer Acquisition


- Targeted local advertising campaigns resulted in a notable increase in customer acquisition within Coimbatore.

Conclusion-


"The Dot Tech" successfully executed a digital marketing strategy for Bangs Beauty Salon, significantly enhancing its digital visibility, local customer acquisition, and brand value even without a dedicated website. The collaborative efforts led to measurable improvements in the salon's digital presence, contributing to its growth and success in the competitive beauty and salon industry in Coimbatore.

Local Customer Acquisition

- Targeted local advertising campaigns resulted in a notable increase in customer acquisition within Coimbatore.

Conclusion-

"Active Theory" successfully executed a digital marketing strategy for Bangs Beauty Salon, significantly enhancing its digital visibility, local customer acquisition, and brand value even without a dedicated website. The collaborative efforts led to measurable improvements in the salon's digital presence, contributing to its growth and success in the competitive beauty and salon industry in Coimbatore.

Local Customer Acquisition

- Targeted local advertising campaigns resulted in a notable increase in customer acquisition within Coimbatore.

Conclusion-

"Active Theory" successfully executed a digital marketing strategy for Bangs Beauty Salon, significantly enhancing its digital visibility, local customer acquisition, and brand value even without a dedicated website. The collaborative efforts led to measurable improvements in the salon's digital presence, contributing to its growth and success in the competitive beauty and salon industry in Coimbatore.

Other Portfolio's

Other Portfolio's

Other Portfolio's

BANGS LUXURY SALON
& BRIDAL BAR

Challenge

Bangs Beauty Salon, situated in Coimbatore, engaged "Active Theory" to strengthen its digital presence and attract more customers, all without the presence of an official website. The challenge was to develop and execute a robust digital marketing strategy that could enhance visibility, engage the local audience, and ultimately increase the salon's value.

BANGS LUXURY SALON
& BRIDAL BAR

Challenge

Bangs Beauty Salon, situated in Coimbatore, engaged "Active Theory" to strengthen its digital presence and attract more customers, all without the presence of an official website. The challenge was to develop and execute a robust digital marketing strategy that could enhance visibility, engage the local audience, and ultimately increase the salon's value.

Client:

BANGS LUXURY SALON
& BRIDAL BAR

Design And Develpoment

Coimbatore

Client:

BANGS LUXURY SALON
& BRIDAL BAR

Design And Develpoment

Coimbatore

Objectives-
Educational Engagement-

1. Digital Visibility:
   - Increase Bangs Beauty Salon's visibility on digital platforms without relying on a website.
2. Local Audience Engagement:
   - Engage the local audience through targeted digital campaigns to attract new customers.
3. Brand Value Enhancement:
   - Implement strategies to enhance Bangs' brand value in the absence of a dedicated website.

Approach
Discovery and Planning
Digital Presence Establishment
Social Media Optimization

Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Google My Business (GMB)

Optimized Bangs' Google My Business listing with accurate business information, attractive visuals, and regular updates.
- Encouraged customer reviews and engagement on the GMB platform.

Targeted Local Advertising

Implemented targeted advertising campaigns on social media platforms, focusing on the local Coimbatore audience.
- Utilized geotargeting and demographic filters to reach potential customers in specific localities.

- Created and optimized social media profiles on platforms like Facebook, Instagram, and local directories.
- Developed a content strategy to showcase Bangs' services, promotions, and customer testimonials on social media.

Implementation-
Monitoring and Analytics

Utilized analytics tools to track the performance of digital marketing campaigns.
- Monitored engagement metrics on social media and evaluated the effectiveness of local advertising.

Continuous Optimization

-Made continuous adjustments to digital marketing strategies based on performance data and customer feedback.
- Adapted advertising content, targeting parameters, and promotions for optimal results.

Results- Increased Digital Visibility

Bangs Beauty Salon achieved increased visibility on social media platforms and local directories, reaching a wider audience.

Local Customer Acquisition

- Targeted local advertising campaigns resulted in a notable increase in customer acquisition within Coimbatore.

Conclusion-

"Active Theory" successfully executed a digital marketing strategy for Bangs Beauty Salon, significantly enhancing its digital visibility, local customer acquisition, and brand value even without a dedicated website. The collaborative efforts led to measurable improvements in the salon's digital presence, contributing to its growth and success in the competitive beauty and salon industry in Coimbatore.

Other Portfolio's

Let's work together

Start a Project →

+91 98453 18077

India

Srinivasa ragavan Street, Diwan Bahadar Road , R.S Puram , Coimbatore, India

London

51-69 valentines house llford hill Essax London

Ph : +44 77170 30730

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© Built by

Active Theory

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Let's work together

Start a Project →

+91 98453 18077

team@thedottech.in

India

Srinivasa ragavan Street, Diwan Bahadar Road , R.S Puram , Coimbatore, India

London

51-69 valentines house llford hill Essax London

Ph : +44 77170 30730

Behance

© Built by

Active Theory

Let's work together

Start a Project →

+91 98453 18077

team@thedottech.in

India

Srinivasa ragavan Street, Diwan Bahadar Road , R.S Puram , Coimbatore, India

London

51-69 valentines house llford hill Essax London

Ph : +44 77170 30730

Behance

© Built by

Active Theory

Let's work together

Start a Project →

+91 98453 18077

team@thedottech.in

India

Srinivasa ragavan Street, Diwan Bahadar Road , R.S Puram , Coimbatore, India

London

51-69 valentines house llford hill Essax London

Ph : +44 77170 30730

Behance

Active theory

© Built by

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CREATIVE !!

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CREATIVE !!

CREATIVE !!

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CREATIVE !!

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